Motorcycle Dealers in New York
DUBLIN, Ireland Research and Markets has ann unced the addition of the First Research report: New York Motorcycle Dealers - Industry Profile to their offering.
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New York Motorcycle dealers include about 4,500 stores with combined annual revenue of $15 billion. No major companies dominate; most dealers have a single retail outlet. Large dealers, like American Powersports, are regional and consist of 20 or fewer stores. The industry is highly fragmented: the 50 largest companies represent just 10 percent of industry sales.
Discretionary personal income (DPI) and interest rates drive demand, since motorcycles are high-ticket purchases and often financed. The profitability of individual companies depends on volume and sales of higher-margin goods like heavyweight motorcycle wallpaper.
Large dealers have advantages in broad inventory selections and negotiating power with manufacturers. Small motorcycle dealers can compete effectively by providing superior customer service or offering unique services, like bike customization. Annual sales per employee averages $300,000.
Major competitors include private market sellers, other recreational vehicle dealers, service center chains, and independent service shops.
Major products include new and custom motorcycles, scooters, motorbikes, all-terrain vehicles (ATVs), and snowmobiles. New motorcycles, scooters, and motorbikes account for 60 percent of sales; used products for 15 percent; ATVs, snowmobiles, and golf carts for 15 percent.
Other products include boats, jet-skis, and go-carts. Apparel, parts, and motorcycle accessories are known as aftermarket products. Most products sold by motorcycle dealers are known as power sports products. Many dealers offer repair, maintenance, customization, installation, or insurance services.
Touring and chopper motorcycles are designed for comfort and long distance rides. Custom motorcycles emphasize style ...